Feb
08

NYC Builder Rushing to Sell Condos at Less Than $3 Million

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  • Magnum marketing 259 apartments in Gramercy, Upper East Side
  • Aims to sell out this year, staying ahead of competition

Manhattan condo developer Ben Shaoul is in a hurry.

In a market where apartments for less than $3 million are scarce, Shaoul’s Magnum Real Estate Group is starting sales this month at two projects filled with them. He said he hopes to move the condos quickly — to stay ahead of competition that is only now shifting toward lower-priced units after a four-year construction boom that shut out all but the wealthiest buyers…

NYC Builder Rushing to Sell Condos at Less Than $3 Million

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