Apr
17
Berkshire Targets Wealthy Chinese Buyers for U.S. Homes
By-
Real estate brokerage signs marketing agreement with Juwai.com
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Deal is a ‘huge differentiator’ for business, Donovan says
Berkshire Hathaway Inc.’s real estate brokerage, acquired as an afterthought when billionaire Chairman Warren Buffett bought an energy business, is expanding its global reach with a push to attract wealthy Chinese citizens to purchase homes in the U.S.
Berkshire Hathaway HomeServices announced an agreement to advertise its U.S. homes on Juwai.com, which attracts about 2 million visitors a month. The portal hosts sites on both sides of China’s “great firewall,” meaning consumers can access the information inside the nation from more than 400 cities and also from more than 160 other countries, according to a statement Monday…
Berkshire Targets Wealthy Chinese Buyers for U.S. Homes
