Aug
17

Liberty Interactive Agrees to Buy Zulily for $2.4 Billion

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When Zulily, the flash-sales site for mothers, began life as a publicly traded company in fall 2013, it found plenty of favor among investors, who pushed its stock up 70 percent on its firstTRADING DAY.

Now, as the online retailer prepares to sell itself to the parent company of QVC, it is in a much humbler state.

Zulily’s agreement to sell itself to Liberty Interactive, announced Monday, values the five-year-old company at $2.4 billion, or $18.75 a share in cash and stock. That is 15 percent below where it priced its initial public offering in fall 2013, and less than half of the $37.70 the company’s shares closed at in their first day of trading…

Liberty Interactive Agrees to Buy Zulily for $2.4 Billion

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